ELECTRIFY YOUR RIDE
Business Today|March 20, 2022
Tired of pedalling your old bicycle? Time to move to an e-cycle for that extra oomph
SMITA TRIPATHI
ELECTRIFY YOUR RIDE

Do you remember the first time you got on a bicycle? The unsteady first few pedals and then the feeling of freedom as you learnt to balance it and ride it into the sunset. Okay, you probably just rode it to the park as in all likelihood you learnt cycling as a child. While most of us rode the cycle to school or the neighbourhood park with friends when growing up, the environment-friendly two-wheeler was soon abandoned in the shed as we moved to fancy fuel-guzzling four-wheelers. If you would like the fun of cycling combined with the suitability of an automobile (think more speed, less sweat), try out an e-cycle—a cycle with an electric motor and battery.

Unlike an e-scooter or e-bike, an e-cycle features more of an assist function rather than a full-blown electric engine. So in case of an e-cycle your pedal movement is assisted as you ride, taking some of the pressure off your legs. The motor revs up when your speed drops below a certain level, giving you that electric power boost to lift up your mood and your speed, enabling you to keep feeling the wind in your hair, no matter how tired you are. Similarly, once the speed goes above a certain level, the motor cuts out allowing you to cruise along at a steady speed.

While e-cycles have become all the rage globally, especially in Europe, they are still at a nascent stage in India. As per a report by research firm Mordor Intelligence, the e-cycle market in India was valued at $1.02 million in 2020 and is expected to double to $2.08 million by 2026, projecting a CAGR of 12.69 per cent during the forecast period (2021-2026).

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