Homegrown Gin Brands That Need To Be In Your Bar
Business Traveller India|June - July 2022
The wave of Indian gin is one that can't be ignored or avoided. Here are some homegrown brands that need to be in your bar
Akanksha Maker
Homegrown Gin Brands That Need To Be In Your Bar

It's safe to say that India is riding high on its gin wave. The juniper-berries based spirit has seen multiple variations of blends that have given rise to homegrown brands that have stirred I up the alcobev industry for the better. Recently, a number of them show-cased at Mumbai's Gin Explorer's Club that was well received by the urban youth of the metropolis. Whether you love cocktails, drink it on the rocks or have it as a simple G&T, it's hard to ignore gin today. Here are a few gins that have been launched in the country and must be in your bar right now.

TERAI

Terai India Dry Gin is a contemporary gin rooted in London Dry Gin values but with an distinct Indian flavour profile and character. It is a eclectic gin which begins with vibrant green notes lifted by a citrus punch. This is followed by a specific floral bouquet and a sweet and piney juniper flavour. Sweet and herbaceous flavours are balanced on the palate by a dry spice and savoury finish. It is founded by the Swarup family who have an antiquity of agriculture and distillation in the eponymous region of Terai, and are sincerely preserving the sanctity of the land and its people. It is interesting to learn that terai is a belt of fertile marshlands running along the foothills of the Himalayas. This land is lush and fertile, watered by springs and rivers and this freshness echoes in the brand too.

HAPUSA

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