By any measure, Irwan Mussry’s Time International is a luxury fashion powerhouse.
The company’s excellence in managing luxury brands has earned Time International the trust and confidence of other international luxury brands to market their product in Indonesia. In the course of time, the company has become a powerhouse in a different luxury segment: fashion. The segment is not new for the company, however; in 2008 it opened its first Chanel boutique in Jakarta’s upscale Grand Indonesia.
Gradually, more brands partnered with the company; in 2012 a Fendi boutique was opened, followed two years later by a Tory Burch boutique. This year has been favourable for Time International as it has opened (or re-opened) at least 8 new stores in the first four months of the year. “We have been blessed with many great opportunities this year, so I am happy to say that we are doing very well this in the first half of the year,” Irwan Danny Mussry, CEO of Time International says.
Irwan, 55, started Time International when he was still a teenager. In the late 1980s, Irwan and his cousin, Victor Sassoon, opened a small watch servicing shop in Menteng, Central Jakarta. As the business thrived, they obtained the rights to distribute Gucci watches followed soon by TAG Heuer.
The combined forces of their keen business sense, Indonesia’s booming economy and the growing middle-class’s large disposable income helped the business grow and flourish. Today, Time International is the distributor of more than 70 mostly luxury brands. It has more than 1,000 employees and almost 100 stores nationwide.
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