Akihiro Fukaishi, President Of Epson China, Discusses The Company’s Plan For Growth And Excellence.
Having joined Epson China more than 30 years ago, Akihiro Fukaishi certainly knows the brand inside out. Akihiro started his career in the PC department in 1987, diligently working his way up to become President of Epson China.
For Akihiro, an important direction for Epson to move forward in is to become closer with its local customers, allowing clients to better experience services, see solutions and, ultimately, rely on the products. “I believe we must identify our own advantages and effectively use them to innovate new business models,” Akihiro says.
“It is very important for an enterprise to find its own core and advantages, then find a strategy that is in line with its development,” he adds. “This business model has laid a solid foundation for us to achieve innovation in three major areas.”
The first one he cites as Epson’s vertically integrated business model. The company relies on its own technology, independent design, development, manufacturing, sales, and after-sales service. “This model has laid a solid foundation for us to achieve inkjet, visual, warble and robotics innovation,” he says.
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