“It’s not because things are difficult that we dare not venture. It’s because we dare not venture that they are difficult.” - Seneca
The economy this year 2020 is setting a lot of uncertainity and fear across the country. These tough times are when we tend to retrospect and introspect more on our business and products. Let’s have a look at ourselves on how we play safe in lives, what is the extent to which we are secure to take risks and what is the comfort zone we have set for ourselves. Most of the times we get our emotions come in our way or we get wavered by cognitive biases, when it comes to taking productive risks in life. It is indeed a very crucial human trait which accounts for exponential development, experiential learning and success.
What is a comfort zone? The comfort zone is a behavioural state within which a person operates in an anxiety-neutral condition, using a limited set of behaviours to deliver a steady level of performance, usually without a sense of risk. Before we understand more about comfort zone and the art of taking risks, let’s first have a sneak-peek at our fears. It is inevitable to recognize our weaknesses before we identify our strengths. How do we deal with our fears? Have you ever noticed - one paradox in life seems to be that the more you try to make your fears and anxieties go away, the harder it is to rid yourself of them. Are we willing to face your fear? Are you prepared to move through them? We might be sceptical about it, uncertain, cowardly, negative or nervous. We all feel stuck at times. Please let yourself know that it is all normal. As they say, go out on the limb, that’s where the fruit is.
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