Natural, botanical beauty is going berserk but do you really know the crops that will complement your complexion? We’ve done the digging for you…
Sustainable, natural and free from are the big buzzwords in beauty right now with over half of women pouring over ingredients lists before purchasing a product. But while parabens are out and plants are in, navigating naturals isn’t always easy, especially with so many soil-to-skin options available. From small batch boutique brands to high-street heroes like Garnier who have just launched a 96% naturals range, we’ve gone green fingered so you can feel confident that your next beauty haul will be as ethical as it is effective.
Aloe Vera
While aloe vera has been high on the ingredients list of after-suns since the ’80s, it’s only recently the gel-filled leaves have been seen in exfoliators, cleansing milks and everything in between. Made up of around 95% water but full of vitamins, enzymes, minerals and amino acids, it makes sense to take it off the subs bench and into skincare’s centre stage, as brands like Garnier hunt for skin-loving ingredients from nature. It’s a must for anyone yearning for that dewy, ‘just woke up like this’ glow.
“Aloe water is an incredible natural answer for skincare, it works instantly on skin to hydrate and moisturise, while studies have shown its ability to actively soften the skin by attracting water into its cells. Blended into our Aloe Botanical Day Cream, the formula works to instantly hydrate skin leaving it enriched with moisture and glowing with natural beauty,” says Atoshi George, Garnier’s Senior Skin Advisor.
Honey
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