FASHION FORWARD

2021 marked iconic fashion designer Alberta Ferretti’s 40 successful years in the business. In an exclusive chat with ELLE India, she shares her life’s five milestones that have been instrumental in shaping her professional journey

FIRST STEPS IN FASHION

My love for fashion was instilled very early on. And I think my childhood played a very important role in shaping me into who I am today. I grew up surrounded by fashion. My mother owned a tailor shop in Milan and that place is my foundation for so many memories and learnings. She was a huge inspiration to me. A strong curiosity grew in me by just watching her and looking at her world. Her daily life stirred me and fueled a strong desire within to try my hand at fashion. It was then that I knew that I would definitely end up doing in the fashion industry. I didn’t know what it would be exactly but I knew I wanted to be around clothes, design and the works! Today, when I look back, I realise that growing up in such a context, allowed my creativity to mature hand in hand with a concreteness and an entrepreneurial vision that has always distinguished my personal approach.

DEBUT IN MILAN