The French Floral Artist Aude Giraud Introduces Her Second Act As A Creative
Female Singapore|January - February 2021
In 2015, the parisian modern-day Bohemian Aude Giraud uprooted to Singapore then launched the flower-focused lifestyle business ask a French, which helped start the trend for bucolic-chic arrangements and has since become an industry favourite. Last month, she introduced her second act as a creative:
The French Floral Artist Aude Giraud Introduces Her Second Act As A Creative

A GUITAR-STRUMMING, FOLK-INFLUENCED SINGER-SONGWRITER WITH A FULL ALBUM READY FOR RELEASE. NOELLE LOH CATCHES UP WITH GIRAUD – A MEMBER OF THE FEMALE COLLECTIVE – AND DISCOVERS A MUSICIAN AS ROMANTIC AND SERIOUS AS THE FLORAL ARTIST.

It all started at a party Female co-hosted two Septembers ago. With her beguiling, French-accented brand of breeziness, floral artist and lifestyle/travel content creator Aude Giraud – a guest and long-time friend of the magazine – began sharing during a casual conversation about how she had been learning the guitar and was considering recording music. Unlike how most exchanges at parties turn out, Giraud, 36, stuck by her words.

Last month, the French-Indonesian who’s been based in Singapore since 2015 released her first single Oh Boy, a soothing if haunting folk ballad that reveals not just her delicate vocals, but also musical and songwriting prowess under the moniker Flanery. As it turns out, the former broadcast journalist studied at a “very classic music institution” in Paris as a pre-teen where she specialised in the viola for years. (Her mother thought that her first choice for an instrument, the harp, was “too complicated” to have at home while the violin and guitar classes were full, she explains.)

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