As global collaborations director of adidas Originals, Melburnian Rachel Muscat has creative geniuses on standby.
RACHEL MUSCAT has to push her phone interview with BAZAAR back by 40 minutes because she’s stuck in Los Angeles’s notorious traffic after a full day of meetings with Pharrell Williams. “No matter how many times I come here, I’m still bad at judging the best time of day to catch a taxi or an Uber,” she apologises.
Muscat is in LA a lot. In her role as global collaborations director of adidas Originals, she has forged highly successful partnerships with some of the city’s highest-profile residents, including Pharrell, Kanye West, fashion designer Jeremy Scott and Opening Ceremony founders Carol Lim and Humberto Leon. With some of her most notable recent projects including Pharrell’s Supercolor Superstar sneakers collection and West’s Yeezy range, it’s no surprise Muscat is one of fashion’s most sought-after figures, with a passport that has almost every country stamp from around the globe. “I’m on the road every two weeks and that could be to anywhere in the world,” she says. “I try to sleep on flights, but friends say exercise is also really good for jet lag, so I’ll probably try to find more time for that.”
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