Famous for its handy yet glamorous products, which include bags, small leather goods, luggage, briefcases and accessories both for men and women, the brand boasts a network of over 600 stores (present in 40+ countries) worldwide. As other Carpisa stores in the world, the concept store presents a clean and modern design. It aims to give to the consumer a completely renewed shopping experience that enhances the Italian Carpisa style. In an interview with S&A, Paolo Merlini, Managing Director at Pianoforte Asia Pacific Limited said, India, a country with a growing economy and rapidly expanding consumer class, is an attractive market for Carpisa. Pianoforte Asia Pacific Limited is the Hong Kong branch of Pianoforte Group. The Group, jointly led by the two Italian founding families Cimmino and Carlino, includes 2 Italian brands: Yamamay and Carpisa.
What motivated you to enter the Indian market at such a time? What challenges did you face during the process?
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Generative AI Empowering Fashion Retail
In today’s world of rapid technological change, the idea that machines might become smarter than humans has moved from science fiction to a possible reality.
ECCO Steps into India: AIMS TO LAUNCH 50 STORES IN 5 YEARS
From the introduction of Direct Injection Technology to the establishment of production facilities in key regions such as China and Vietnam, ECCO's commitment to innovation has remained unwavering...
APLF 2024 Show Report
A Global Reunion of Leather, Material, and Fashion Industries: APLF 2024
BEST FOOT FORWARD: Footwear is the Sole of the Indian Retail Industry
As India steps towards becoming a global economic powerhouse, the footwear retail sector is poised for remarkable growth and transformation.
Earthly Elegance-Myaraa
Cast-offs the foundation of a sustainable luxury brand
From Corporate Leadership to Entrepreneurship: Abhishek Ganguly's Journey to Co-Founding Agilitas
Founded with a vision to transform the industry, Agilitas boasts a comprehensive approach, seamlessly integrating cutting-edge manufacturing technologies, robust research and development centres, and visionary product design labs...
CHUPPS Slide into Recovery
In the dynamic realm of athletic recovery, every stride holds the potential for rejuvenation. Whether you're a seasoned professional or a dedicated enthusiast, the journey to peak performance is as much about restorative care as it is about rigorous training. This is where CHUPPS emerges as a beacon of innovation, reshaping the landscape of sliders with a keen focus on sports recovery.
Stepping Towards Expansion: INC.5
With a network spanning over 220 retail outlets nationwide, Inc.5 is rapidly emerging as the preferred choice for discerning individuals. Marking a significant milestone of 25 years in the industry, the brand has garnered a dedicated following for its premium leather footwear and accessories.
ON THE RADAR
Here we uncover our sizzling selection of Hot Picks” a handpicked assortment of products that are turning up the heat in the market.
A Resounding Success for the Leather Industry in Bangkok
APLF ASEAN 2023 was a game-changer for ASEAN on the global stage, providing a magnificent platform for emerging designers and catering comprehensively to industry needs under one roof.
