Yewande Moore used to get an acrylic overlay with a gel-polish manicure every couple of weeks before coronavirus hit. But when Ohio, where she lives in Kent, shut down salons, she went to Walmart to get tools to take her nails off, not knowing when she could get them done again.
There, taking a look at the press-on nails in the beauty aisle, Moore, who works with student leaders at a nearby university, had an idea. “I love doing my nails so much,” she said. “I’m going to offer it to other people.”
Moore took her stimulus check and invested in supplies to start a press-on nail business. After painting some sets and building a website, she introduced Nail Candy to the world on June 2 and said she has sold about 125 nail sets. While some customers seem to be pros at putting on press-ons, she gets plenty of questions about how to put them on correctly. “There are a lot of people trying it for the first time who probably never would have tried it before,” she said.
Along with other nonessential businesses, nail salons closed across the United States when the first stay-at-home orders came down in March. It left nail salon workers out of work and people that are used to having their nails done without access to a cherished grooming ritual.
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Look At Us
As public memorials face a public reckoning, there’s still too little thought paid to how women are represented — as bodies and as selves.
Two New Jewellery Collections Find Their Inspiration In The Human Anatomy
Two new jewellery collections find their inspiration in the human anatomy.
She For She
We speak to three women in Singapore who are trying to improve the lives of women — and all other gender identities — through their work.
Over The Rainbow
How the bright colours and lively prints created by illustrator Donald Robertson brought the latest Weekend Max Mara Flutterflies capsule collection to life.
What Is Love?
The artist Hank Willis Thomas discusses his partnership with the Japanese fashion label Sacai and the idea of fashion in the context of the art world.
The Luxury Hotel For New Mums
Singapore’s first luxury confinement facility, Kai Suites, aims to provide much more than plush beds and 24-hour infant care: It wants to help mothers with their mental and emotional wellbeing as well.
Who Gets To Eat?
As recent food movements have focused on buying local or organic, a deeper and different conversation is happening among America’s food activists: one that demands not just better meals for everyone but a dismantling of the structures that have failed to nourish us all along.
Reimagining The Future Of Fashion
What do women want from their clothes and accessories, and does luxury still have a place in this post-pandemic era? The iconic designer Alber Elbaz thinks he has the answers with his new label, AZ Factory.
A Holiday At Home
Once seen as the less exciting alternative to an exotic destination holiday, the staycation takes on new importance.
All Dressed Up, Nowhere To Go
Chinese supermodel He Sui talks about the unseen pressures of being an international star, being a trailblazer for East Asian models in the fashion world, and why, at the end of the day, she is content with being known as just a regular girl from Wenzhou.