Whisky fans can be a grumpy bunch at times, often far too fond of luxuriating in a kind of moany nostalgia – the idea that whisky was ever-soslightly better in the past, and that anything touted as ‘innovative’ should be viewed with suspicion or outright hostility. Which is a shame, because the world of whisky has arguably never been as exciting as it is today.
When you find you’re tasting new whisky from Wales (Aber Falls) and Mexico (Abasolo) on the same day, you know there’s something afoot. There are impressive whiskies being made right now in New Zealand, France, Denmark, Taiwan – and yes, even, to the horror of some Scots, England. A new £109m malt whisky distillery, Emeishan, is starting up in China’s Sichuan Province as you read this.
But far from falling complacently into the role of tired old relative, the historic leading whisky brands in Scotland, Ireland and the US are fighting innovation with innovation, creativity with creativity. A new wave of iconoclastic distillers is shaping fresh styles and exciting flavour profiles, while established producers are embracing change at every stage of the whisky-making process.
How you view this cornucopia of whisky riches when it comes to planning for Christmas depends on your view of the world. Visit a specialist website such as The Whisky Exchange or Master of Malt and the thousands of products on offer can make your head spin, but it only becomes a minefield if you forget this: you are in control.
WHAT TO BUY
Start offwith a simple question: what’s the purpose of the whisky you’re buying? Is it a gift for a loved one, a bottle to share at a party, or is it just a treat for you and yours?
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