Growing up, probably each of us heard the saying ‘You are what you eat’, and yet never gave it much thought, understandably so. However, as we grow older, you become more health-conscious and start taking a greater interest in your health, perhaps by choice or just taking an interest in healthy eating. And since the onset of the Covid-19 era, each of us woke up to the potentially life-threatening effects of unhealthy living. We are now exploring newer avenues towards healthy living, imbibing eco-friendly practices, reducing pollution and reassessing our lifestyle and food choices. Consumers now realize that the quest for healthy lifestyle begins with healthy food. It is these health-conscious consumers who are driving the organic industry. However, as soon as we hear “organic or healthy”, people immediately think “that’s too expensive”, which is not the case with buying organic foods. A lot of people don’t know that you can eat organically, without breaking the bank. Breaking the norms about Organic food, Bangalore based marketer of organic food products, Pro Nature Organic Foods Pvt Ltd, has a range of everyday staples that are easily available in every outlet or supermarket to any potential consumer.
“Organic Food has always been perceived as the food for the rich and affluent. We often see their presence only in specialty stores or gourmet stores and markets, targeting a niche and premium set of consumers. I saw the potential of organic products in the domestic market and wanted to make our products available to every consumer irrespective of their socioeconomic status and background,” says Varun Gupta, CEO & Founder of Pro Nature Organics.
Towards the Organic Market:
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Holiday Inn Cochin appoints Pramod as Director of Sales
Pramod brings extensive expertise across sales, marketing, guest relations, and revenue management
Fairfield by Marriott Vadodara welcomes Chef Dhiraj Kolwankar as Head Chef
Fairfield by Marriott Vadodara is pleased to announce the appointment of Chef Dhiraj Kolwankar as the Head Chef, where he will lead the hotel’s culinary offerings with innovation and expertise. With over 13 years of experience in the hospitality industry, Chef Dhiraj brings an impressive portfolio of culinary knowledge, creative menu development, and a proven ability to enhance guest dining experiences.
Four Points by Sheraton Nashik welcomes Shreyas Aranoly as General Manager
Four Points by Sheraton Nashik is delighted to announce the appointment of Shreyas Aranoly as its new General Manager.
Announcement of Appointment
We are pleased to announce the appointment of Mr. Mani Ranjan Sharma as the Food and Beverage Manager at Radisson Blu Hotel Chennai City Centre. Mr. Sharma brings more than 12 years of experience in the luxury hospitality sector, having contributed his expertise to esteemed organizations such as IHG, Starwood, Taj, and RHG.
KMCH CONDUCTED 28TH "KMCH KOVAI MARATHON 2024" A STROKE AWARENESS INITIATIVE
With the message \"BE FAST\" React, Identify, Save\" as a slogan, a marathon has been conducted by KMCH hospital, to raise awareness on stroke.
THE BEST NEW WELLNESS RETREATS AROUND THE WORLD
Wellness retreats have come a long way since the days of austere ashrams and militant-minded boot camps.
The 9th Edition of COVAI HEART RHYTHM SUMMIT (CHRS 2024) EP UPDATE 2024, ORGANIZED BY KMCH
Irregular Heart Beat the Atrial fibrillation (AF) is a major public health problem worldwide.
PUJA SINGH APPOINTED AS THE DIRECTORMARKETING & COMMUNICATIONS @ RAFFLES UDAIPUR
Raffles Udaipur is pleased to announce the appointment of Ms. Puja Singh as the new Director of Marketing & Communications. With over 16 years of experience in the marketing industry, Ms. Singh brings extensive expertise to her role.
FIRST HOSPITAL TO ACHIEVE JCI ACCREDITATION
Royal Care Super Speciality Hospital proudly announces its accreditation by the Joint Commission International (JCI) on October 17, 2024, marking a pivotal milestone in the hospital's commitment to provide global healthcare standards.
Is HEALTH RELATED TO OVERALL GROWTH & DEVELOPMENT OF A COUNTRY?
A Healthy Country refers to the comprehensive process of a country’s overall growth and development.