A woman is a full circle. She carries in her the power to nurture, create, transform, and build. She is a complete world in herself. Time after time, women have proved their mettle in every field, be it running the household successfully or an organisation, with full zeal and power. As women are growing at par with men these days and maintaining an equal stature financially, so are the investment options for women.
Traditionally, men have taken all the important financial decisions in the household. While there's nothing wrong with that, women need to take control of their finances as well. As women of all ages and backgrounds struggle, earn money, access education, care for their families, and plan retirement, they too need to take control of their budget and finances to make important life decisions and meet their goals.
Did you know that not even 15 percent of women make their own financial decisions and that not even 25 per cent of women invest in the stock market? Another study shows the stats that more than 80 per cent of women are not able to clear a financial literacy quiz. It also says that women are three times more likely to accept that they cannot save enough for retirement as compared to men. As per the S&P Global FinLit survey, worldwide, only 30 per cent of women are financially literate compared to 35 per cent of men. Disparities in financial knowledge are largely due to less-educated women and lowincome individuals, says Purnima Madaan, a leading digital entrepreneur.
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