Kick-Start Your Photography Business
Digital Photographer|Issue 203

Learn to minimise your start-up costs and make your business profitable from the beginning.

Kick-Start Your Photography Business

Running a successful photography enterprise in today’s competitive market is a challenge, even for those already established. Entering the industry, as a startup, is a profoundly daunting endeavour and should only be considered if you have a water-tight business plan and a clear niche to fill. One you have identified your market space, it is essential to map out your required outlay and devise the best ways to minimise your costs. This step should be done with your particular genre in mind, as only then can you selectively cut costs, whilst still fulfilling your client’s requirements. It is a false economy to reduce outlay by omitting essential items from your equipment list, which will complicate your daily operations and potentially compromise the quality of the service you offer. There are several key areas that a new working photographer can assess for unnecessary financial drain, without this occurring.

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