For those of us who make a living writing about fashion, Prada’s shows are like Christmas, but only better because we get to wax lyrical about them twice a year (four if you include the women’s shows). Every show is like a chapter of Nostradamus’s Les Prophéties and if you manage to decode the answers, you get an insight into what the future of fashion might hold. We are not saying this to put Muiccia Prada on a pedestal, but there is a reason why 50 years on, she and the label that bears her name continues to direct the future of fashion.
Which brings us to the spring/summer 2020 edition that was held in Shanghai. The show marks the first time that the menswear show decamped from its headquarters in Milan. But if you think that the location was selected as a certain theme for the collection, you would be both right and wrong.
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