When social distancing measures highlighted the banning of live music - and even implemented restrictions for recorded music within the retail food and beverage industry meant to limit patrons needing to raise their voices while speaking - many F&B operators collectively rolled their eyes and heaved a defeated yet understanding sigh. The banning of tunes underscored the importance of high-quality audio - a crucial aspect to delivering a comprehensive, enjoyable dining-out experience.
Imagine, with all these measures in place, our surprise when BernieSound reached out to tell us it has managed to incorporate a high-quality speakerless audio system on behalf of popular F&B chain, Wine Connection.
We had many questions. Why speakerless audio when conventional F&B audio solutions are widely accepted across the industry? How was it possible? Why now, when music is not allowed? To our pleasure, we’ve managed to catch up with Dominic Schober, General Manager (F&B Division) of Wine Connection, and the team distributing BernieSound in Singapore - Regional Director Kamil Jumat, and Managing Director Will Rimba.
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