Making A Deep Impact

Camellia Chan may shun the limelight, but her cybersecurity and computer memory storage solutions firm Flexxon has been disrupting the deep tech industry with its Al-enabled security system. She lets us in on what it takes to be one of the few Singapore CEOs leading the sector on a global scale.

- CHELSIA TAN 

No matter your profession (or inclination towards technology), there is a chance that you might have already encountered one of Camellia Chan’s inventions.

The co-founder and CEO of Flexxon – a leading cybersecurity and computer memory storage solutions firm based in Singapore – is a selftaught cybersecurity expert who has developed NAND flash storage and memory devices that are encrypted with top-notch data security.

In a nutshell, NAND flash storage technology is a form of digital storage technology that’s designed to store and retrieve information (think files, photos, videos, and apps) in devices ranging from smartphones and tablets. Basically, it forms the bedrock of digital circuits that no fancy smart device can do without.

Despite the fact that Flexxon’s products are used across a wide range of industries, including the medical, military, automotive and industrial sectors, it is what some big tech companies aren’t – unassuming and unobtrusive. There is no big, showy reveal to catapult its new launches into the stratosphere, nor does Camellia take to Twitter as her sounding board.

In a way, Camellia, who’s in her 40s, embodies her own brand. Although she has 17 patents under her own name and has won several industry awards, she prefers to stay in the background.

“I always try to maintain a low profile, but recently, we realised the need for more awareness about X-PHY Cybersecure SSD. It’s because X-PHY is a truly revolutionary technology that is going to disrupt the world,” she says.