Aura Botanica
Salon International|August 2017

With 97% Natural Origin Ingredients Experience luxury, naturally

Aura Botanica

With Aura Botanica by Kérastase, nature’s raw power becomes a re ned experience. Kérastase has combined the expertise of the most experienced hairdressers with the knowledge of scienti c teams to create a new category - Natural Origin Haircare. The new range of shampoo, conditioner and oil, is the ultimate in naturally luxurious hair care

The new Aura Botanica range is meant for the woman who wants to lead a healthy lifestyle and who is concerned about the environment. She wants to use natural products whilst being assured of performance quality at the same time. This evolved woman, wants products that enhance the natural beauty of hair. She wants her hair to be healthy and glow from within.

97 per cent natural origin ingredients

For the first time Kérastase uses nature as the driving force to create revolutionary formulas. Kérastase has used only active ingredients that have been scientifically proven to have positive effects on the hair fibre. Coconut oil penetrates the hair fibre and achors itself within the cortex to provide nutrition and strength. Argan Oil’s rich Omega 6 and 9 fatty acids resist oxidation and leave the fibre light and resplendent. The range does not contain silicones, sulfates or parabens..

Aura Botanica goes the extra mile

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