Sore But Not Sorry

The brainchild of Rorion Gracie and Arthur Davie, Ultimate Fighting Championship (UFC) is ready to transform the Indian fitness industry.

- Mrinalini Singh

UFC is much more than just a sport to watch, it’s also a major brand by the title of UFC Gym. It is the home to the ultimate fitness destination, one that combines a comprehensive UFC experience with mixed martial arts and fitness. With its unique philosophy of “Train Different,” UFC Gym is setting new standards of training and fitness for almost a decade now. Since the inception of the first UFC Gym in 2009, the franchise has expanded rapidly to the point where there are numerous UFC Gyms under development worldwide and the company has secured a spot in the 2018 Entrepreneur Franchise 500, ranking at number 397.

The fitness industry is booming in India, and it was a meaty opportunity for UFC Gym to introduce new ways to incorporate a fit lifestyle to its residents. UFC gym will induce Indian fitness fanatics to find new ways to enhance their fitness level while also building a community of gym-goers at each gym location. UFC has expanded its global brand presence in India in partnership with Artaxerxes Fitness & Lifestyle Pvt. Ltd, led by Master Licensee Istayak Ansari and Farzad Palia. The first UFC Gym in India has opened in West Delhi, Punjabi Bagh and will be opening at two new locations-Lokhandwala, Mumbai and Indiranagar, Bengaluru early next year.