Where's The Party Tonight?

As India heads for happy hour, the event planning and listing startups are enjoying record growth.

- Mukul Kashyap

For most youngsters, nightlife options rank high on the priority list when they are deciding on a city to work in. Cramped by busy schedules and career challenges, people look forward to unwinding at a good watering hole and attending events of their choice in the city. Metropolitan cities such as Delhi, Mumbai and Bengaluru are prime locations for events like comedy shows, live concerts and theme parties. With regards to this culture, Avelo Roy, Founder of Nearify, an event listings app said, “We noticed that people make weekend plans all the time. They also need to find places to go out on dates and keep them occupied on weekends. But to find the best events, you need to go through a lot of websites. This is where Nearify comes in. It scrapes the data through a lot of websites and filters the events that are most relevant to you.”

Options galore

From coupon apps that offer good deals on restaurants to ticketing apps that allow hassle free booking, companies are offering many solutions at the click of a button.