Where form follows function
It all started in the spring of 2013 when retired architect Steve Davis walked off the range at his home club, Hammock Dunes after taking a lesson with PGA Professional, Jeff Ryan. Steve noticed a “monstrosity” of a putter in Jeff’s bag and started asking questions. Steve was curious and decided to roll a few putts with it as Jeff explained the advantages of the High MOI mallet. Their conversation continued, noting the putter’s strengths, weaknesses, and overall design. The ideas started to flow and before long the two were collaborating on a revolutionary new putter design and decided that they would test their ideas by building a few putters.
The goal was to create a more reliable, more forgiving putter that would reduce or eliminate several variables that contribute to putting problems. Guided by the principle "Form Follows Function", they began by considering what attributes EVERY golfer would benefit from.
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