Oh You Pretty Finns
Stuff Middle East|July 2017

Nokia is bringing the early noughties to 2017 with a reimagining of a classic… but as this dumbphone shows, some things are better off left in the past.

Oh You Pretty Finns

Tamagotchis. Cassette players. The penny farthing bicycle. They all had their time, but now they’ve been consigned to history. Until February, you’d have put Nokia’s iconic 3310 among them. But not any more – the Finnish classic is back, rebooted and ready to cash in on our demand for nostalgia. Hey, anything to distract us from Trump, Brexit and whatever else 2017 is planning to throw our way.

But is the new 3310 solely a nostalgia-inducing machine? Not quite. It’s a fine festival phone. Your gran could pick one up and not be instantly bamboozled. Stash one in a drawer or the glove box and you’re covered if your expensive main phone takes a tumble. But that’s about it.

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