Enhancing Product Differentiation
International Plastics News for Asia|June 2019

Several recent developments in the polyethylene terephthalate (PET) sector are worth looking at given the substantial R&D efforts allocated by leading industry players into this area.

Enhancing Product Differentiation

For the packaging sector, these material innovations are directed at brand owners whose need for product differentiation has become more urgent given the tough competition today.

At the recently concluded CHINAPLAS 2019, many new materials took centre stage and these materials innovations were displayed prominently at the Design X Innovation where the big players in performance materials gathered to present their latest products. At this event, PolyOne was one of the sponsors where the company showed off its inspiration for product designs via a display area called CMF (color, material, finish) Walls, a Design Forum where presenters discussed sustainability, and held a Designers’ Night networking event.

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