Zain Virjee, Founder of Dryfruit Mart, an online store for dry fruits, dried fruits,healthy nuts, healthy mix, healthy seeds, dates, sweets and mints, speaks to Progressive Grocer about the opportunities and challenges of online food retailing and his plans for ramping up business through quality adherence of products and price affordability.
Tell us about your company’s business.
Our company Dryfruit Mart makes it simpler for you to shop for great and nutritious dried natural fruit products on the web. We offer over a 100+ items that are most appropriate for driving a dynamic and healthy life because healthy eating is the key to healthy living.
How do you see the business growing?
It’s just a year that we have been in the business of providing healthy eating to the masses. But I can say that we are growing at a healthy clip and also giving strong competition to other brands.
Which are your products across categories and which are the markets they cater to?
Our product categories include dry fruits, dried fruits, healthy nuts, healthy mix, healthy seeds,dates, sweets and mints. We provide you a huge variety starting from products like pumpkin seeds, chia seeds to extraordinary specialties like macadamia nuts and brazilnuts.
Who are your major clients?
It’s an honor for us that we are doing private labels for Nature’s Basket and we have HyperCITY coming in as well. Our high quality products and fast-paced services are the reasons for such renowned names showing their trust in our products.
Which are the markets/ cities that bring you maximum business?
We are proud of the fact that in such a short tenure we have expanded and are growing our business in metro cities and markets like Mumbai, Chennai, Delhi, Bangalore, Uttarakhand, Pune, Kolkata, among others. We are glad that our reach is growing rapidly.
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