DIFFERENT TYPES OF FASHION PHOTOGRAPHY
Asian Photography|December 2021
Fashion photography is a popular photographic genre, but it’s also quite competitive. Understanding the many styles of fashion photography may provide you with the edge you need to understand the sector and wow potential customers with your photographs
SANCHIT MISHRA
DIFFERENT TYPES OF FASHION PHOTOGRAPHY
The different types of fashion photography are:

• Catalogue Photography

• High Fashion

• Street Fashion

• Editorial Fashion

However, like with any genre, each style has its own quirks. Here’s a breakdown of the four styles and some of their nuances:

1. Catalogue Photography

Catalogue photography is the most basic of the four fashion photography genres. Its goal is to sell apparel, and the attention is on the attire. It is frequently a fantastic place to start in the realm of fashion photography before moving on to other genres. Catalogue photography is very similar to product photography. The presence of a model is the only fundamental distinction between catalogue photography and product photography. Nonetheless, the emphasis remains on the apparel. The backgrounds of the images are generally plain – the most popular hues are white and grey. There are few props and few accessories. The models normally stand up straight to show off the attire, however they may assume other stances to highlight details such as pockets. The lighting is usually the most difficult issue for the photographer while shooting this type of fashion picture. You want to utilise lighting that brings out the intricacies of the outfit without washing away the colours. It’s advisable to avoid utilising inside lighting or shooting at night for this. Lookbook photography is a subset of catalogue photography. It mixes catalogue photography with lifestyle photography, and it entails photographing models wearing the outfits in genuine settings and scenarios.

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