But now with more than 100 premium gaming titles to choose from, deciding what to play can be tough.
CHANGING THE WAY WE PLAY
Last year, Apple went all-in on subscriptions. As well as announcing its revolutionary Apple Card and the long-awaited Apple TV+, Tim Cook and co also lifted the lid on Apple News+ - a new way to access content from your favorite publishers - and a wildcard: Apple Arcade. There’s no denying that Apple has revolutionized the gaming industry, contributing towards the mobile gaming market $137.9 billion, as well as spawning a whole generation of developers who create experiences exclusively for iPhones and iPads, but up until last year, Apple served as a platform, rather than a publisher. That still remains the case for the thousands of developers who create handheld games for iOS and iPadOS, but with Apple Arcade, the company has ventured into new territory, creating the ‘Netflix of Games’.
Priced at just $4.99 / AU$7.99 / AED 19.99 / £4.99 per month, Apple Arcade launched on September 19, 2019, with games compatible across Apple’s entire ecosystem, including iPhones, iPads, Apple TV, and Macs. Start an adventure on one screen, and finish it off on another. These highly-polished games aren’t available anywhere else, and by taking a new stance (paying developers based on how popular their games are, rather than encouraging them to load games with exploitative in-app purchases and invasive ads), Apple Arcade is a family-friendly approach to gaming, with IPs that everyone can enjoy, aged 3 through to 103.
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