Say the name of Britain’s best loved children’s author in almost any corner of the world and it immediately conjures up enchanting images of mischievous animals scampering through the pages of those instantly recognisable little white books.
Beatrix Potter’s classic tales of Peter Rabbit, Jemima Puddle-Duck and Mrs Tiggy-Winkle have been firmly established nursery favourites for generations.
But what is less well known about the whimsical children’s author is that she was also a shrewd businesswoman, a canny marketing expert and a hardworking, often irritable, farmer who strategically bought up great swathes of land. She bequeathed thousands of acres of Britain’s picturesque Lake District to the nation, to protect it forever from the onslaught of modern development.
Beatrix was a passionate environmental campaigner, an eco-warrior and a trailblazing feminist many years before such terms had even been coined.
Born with a fiercely rebellious streak, Beatrix endured a stifling childhood, frustrated by the rigid confines of her privileged upbringing in Victorian London. From an early age her mother drummed into Beatrix that her sole purpose in life was marriage and motherhood. But it soon became abundantly clear that Beatrix was never going to be interested in either.
At a time when it was rarely considered worthwhile to send girls to school, Beatrix longed to learn something more fulfilling than piano and embroidery. And left with no choice but to educate herself, that is precisely what she did.
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