THE NEW NORMAL OF NUPTIALS
Khush Wedding|Issue 26
Three couturiers share their predictions about bridal wear in the post pandemic era, only reinstating that there will be light after the lockdown.
Nupur Sarvaiya
THE NEW NORMAL OF NUPTIALS

Rewind back to the start of 2020, it would be inconceivable to imagine editing wedding celebrations down to social distancing mandates. Today, it’s a given to a grim degree. The ‘happy occasion’, as we knew it, has had to form a union with the uncertainties of a pandemic. No question, the coronavirus outbreak has turned the bridal industry on its head. But what will emerge? Will our time in quarantine propel a paradigm shift in wedding wardrobes? Will minimalism continue to win the favor of brides-to-be? To get a better sense of what brides will dress like post-pandemic, I asked three celebrated couturiers, Manish Malhotra, Amit Aggarwal, and Suneet Varma, to share their blueprint on the road ahead. A collective consensus was this: some of your best-laid plans may have gone awry, but the bridal ensemble will be anything but prosaic.

The big realisation

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