Keeping it Simple

Simple Energy will soon deliver its first product. While the e-scooters will be available in 13 major cities, co-founders, Suhas Rajkumar and Shreshth Mishra tell Sricharan Rabout the One and other new products which will soon be revealed in the coming months.and plans am IPO in 2-3 years.

Bengaluru-based B Simple Energy will start deliveries of its Simple One by September or October. Autocar Professional participated in the first ride of the e-scooter and spoke to the co-founders and the engineers to understand what went into making the electric scooter. But hitching a ride with Simple One and meeting the Suhas Rajkumar and Shreshth Mishra, one thing became very clear. It is that the term simple does not just apply to the company, it also can be seen in the way this entrepreneurial duo and their team carry themselves, interact with people and even accept comments and feedback.

Their vision is very clear: To make the product safe and best for the consumers. Whenever a question was raised or an issue pointed out, they both either accepted that and said it would be changed in the near future or explained the reasons for it. Co-founder, Suhas Rajkumar in a freewheeling conversation, spoke a lot on the engineering aspect of the e-scooter and what exactly went into designing it. He also shared his company's plans going forward. This clearly indicated that the company is ready for the next step post the launch of Simple One.

"There will be no more first rides post this. We want to enter the market and give our potential buyers a glimpse of what we are. I think we have done it, and there will not be any more first rides for new bikes. We will introduce the product directly into the market," he says. Rajkumar is a Bengaluru boy, growing up in the city and graduating from the Siddaganga Institute of Technology, on the outskirts of the city, in 2013, specialising in Architecture. In 2019, using the designing interest, he set up the EV startup and the product. Prior to this, he had founded another startup, Exar Solutions, an adtech company in 2017.

One: The beginning