Centralisation' might yet turn out to be the Marmite vehicle design concept of 2024. This is the reason that the Volvo EX30-rolling out to UK customers as of next week - has so few items of physical switchgear, no instrument binnacle at all and a large, portrait-oriented multimedia touchscreen that therefore has to convey and control so many more functions and so much more information than seems altogether good for it.
So ask yourself, reader: are you a believer of the rationale that by designing the car's layout of controls so determinedly around that touchscreen, Volvo's interior designers genuinely thought they could meaningfully reduce the number of switches, knobs, displays, chips and other electrical components needed elsewhere and in doing so make a simpler, lighter and more sustainable car?
I'm not sure I do. There must be so many bolder things that Volvo could have done to make a more ethical small EV, surely, than taking away its instrument display and door mirror adjusters?
This approach certainly takes component cost and manufacturing complexity out of the EX30, which certainly saves Volvo a few quid. But what about ease of use, clarity and simple functionality - those classic Volvo qualities? Are they adversely affected? Will the zoomers that the company is courting for the first time really not notice? Isn't good design supposed to ensure that the more ethical solution can also simply be a better one all round?
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