This, coupled with a focus on rural development and employment generation, could help bring consumption up and bring some relief to FMCG companies and retailers who are witnessing flat sales. "Measures are aimed at improving consumer spends by increasing disposable income, says Saugata Gupta, MD & CEO of Marico".
In particular, focus on infrastructure and employment generation will go a long way in driving demand for FMCG products", Mayank Shah, Vice President, Parle Products, said.
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