Surviving and Thriving Today’s Perils of Data Evolution the job of a CEO is to optimally lead their venture to achieve potentially significant long-term value. The ‘sexy’ fiduciary metrics such as revenue growth, increasing share price, and optimal profitability are often markers of whether or not the CEO and the venture are successful. However, few things bring down a venture faster than basic, ‘un-sexy’ but key issues around good old-fashioned corporate hygiene and governance. Data collection, data management, and data cleanliness have all become paramount to every company in every field in every market.
Over the past 20 years, there has been a fundamental shift in the social-technological construct. The faster our ability to gather data has become, so has the vulnerability of the data. And as we’ve developed technologies to scale data collection and usage, we’ve invited complexities and security of the data we’ve come to depend on for critical insight. Today, companies battle expensive problems surrounding data leading to:
• Data insecurity – vulnerability to cyber-security issues
• Data dependency from outside sources that may not be compatible with your own
• Data system illiteracy -- costly training of personnel and lengthy ‘hand-off’ times
• Data transparency and cleanliness
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