Social media is a dynamic hybrid of personal contact and targeted marketing. To make the most of this new medium, agents can't settle for the occasional post and expect results.
Instead, let's consider a few techniques that will make your social media presence interactive, unmissable, and effective in generating business.
Your Profile is a Portal
Ideally, you'll have profiles across Facebook, Instagram, LinkedIn and otherwise—but no matter what portal you're utilizing, make sure your profile page is up-todate, well-curated, and easily navigated.
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USING CLIENT FEEDBACK TO ELEVATE YOUR REAL ESTATE BUSINESS
For real estate professionals, publishing your client testimonials is a key strategy for establishing trust, enhancing your reputation, and drawing in new clients.
WHAT SELLERS WANT FROM YOU AS THEIR REAL ESTATE AGENT
Although sellers' individual preferences may differ, they often share a set of expectations and needs when it comes to what they seek in their real estate agents.
ZOE CROSSING & KURT GUNTER
Starting in real estate at just 18, Zoe Crossing knew early on that this was the career for her.
Establishing Yourself as a LOCAL AREA EXPERT
For real estate agents and local business professionals, carving out a reputation as a go-to local expert is invaluable.
HOW TO NOT LOSE A CLIENT IN 10 DAYS
While we won't be serenading a Carly Simon song or tugging on the heartstrings of a Hollywood heartthrob, we will be sharing ten essential tips for agents, the key pitfalls to avoid and the most common mistakes agents make that can cost them a client.
KEY MISTAKES TO AVOID FOR A SUCCESSFUL HOME SALE
Steering clear of these common home selling errors is essential for a seamless and effective transaction. Here are some top home-selling mistakes to avoid:
Beyond Cleaning and Decluttering: What Improvement Expenses Make the Most Sense?
Decluttering open spaces, emptying cabinets and drawers and removing knick-knacks might seem like obvious – and free – ways to improve a home’s presentability.
KELLY GOGGIN
From rubbing elbows with celebrities in Los Angeles as a private chef, to helping clients find their dream homes along South Carolina's Grand Strand, Kelly Goggin's path to becoming a top producer has been anything but ordinary.
DEVIE ROLLISON
Top Agent Devie Rollison leveraged her insider's understanding of the Pittsburgh market to serve Allegheny, Washington, and Westmoreland counties as a solo agent with Realty One Group.
Creative Meditation for the Real Estate Professional
The real estate world can be an industry of intense emotional and psychological pressure.
