THE no-talent Kardashians are reeling and desperate as they face the long-predicted crash of their estimated $3 billion business empire and the end of an unexplainable 15-year run as a tacky cultural phenomenon, sources say.
Insiders blab the doomsday signs the reality clan's multibillion-dollar gravy train has run off the rails include slams by critics and fans that their once-popular reality TV series is a boring flop, and their coveted place atop the social media mountain is now an avalanche of failure.
"People have been saying the Kardashians' goose is cooked for years but they've stubbornly defied all expectations," snitches a source.
"This time seems different, though.
"It really appears people are fed up with their act and their vaunted branding engine is finally running out of steam." Sources say proof of the family's diminishing cultural importance is in the loss of their long-held social media crown.
In 2021 Kylie Jenner was the most popular woman on Instagram, with 290 million followers.
She's now plunged to fourth place, with songbird Selena Gomez and soccer superstars Cristiano Ronaldo and Lionel Messi all beating her out.
Meanwhile older sister Kim Kardashian has seen her engagement rate per post fall to a dismal .59 percent.
"There's no denying that interest in them is slipping, and the numbers prove it," says an insider.
"People are waking up to their nameless scandals, constant fame-seeking and graceless, out-of-touch attitude.
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