BEAUTY WITHOUT BOUNDARIES
OK! UK|December 04, 2023
From hands-free hair styling to virtual make-up assistants, here's how the beauty industry is adapting to cater for customers with disabilities
LAURA MULLEY
BEAUTY WITHOUT BOUNDARIES

The beauty world has become far more inclusive in recent years having make-up shades that suit all skin tones is a must, we see campaigns using real people and unfiltered images, and genderless beauty is on the rise.

However, beauty products that aim to make things easier for disabled people have taken a little longer to appear. Mastering a flawless eyeliner flick, perfectly curling hair or reading the minuscule print on a bottle can be tricky enough anyway, but for those with certain disabilities, these may seem like impossible feats.

Luckily there's a growing number of brands now thinking about this, using innovative design ideas and the latest technology to make skincare, make-up and hair styling something that everyone can feel confident doing.

Here's how the beauty industry is meeting the needs of its customers with disabilities...

MAKE-UP

Intricate eye make-up is always tricky to do accurately (and symmetrically), but for those with motor disabilities or visual impairments, it's even harder. One brand here to help is Kohl Kreatives, which sells a range of make-up aids including adhesive eyeliner stencils, easy-grip tan applicators and make-up brushes that don't slip out of hands or roll off dressing tables.

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