For the longest time, Chanel and Dior reigned supreme when it came to fashion houses with legacy makeup and beauty lines. In fact, it was Chanel that launched the first-ever designer fragrance, Chanel Nᵒ5. While perfumes have always been a major part of luxury houses, these iconic fashion brands have made their foray into makeup and skincare as well. The reason for this expansion? It offers consumers a chance to get their first entry into luxury at an affordable price point and creates brand loyalty. It also makes great swag to show off on Instagram thanks to the Insta-worthy packaging.
Gucci
Gucci first launched its beauty collection in 2014 Giannini, who worked closely with makeup maven Pat McGrath to offer over 200 pieces ranging from eyeshadows to eyeliners. The pieces featured the signature Guccissima pattern, and black and gold packaging. Cut to 2019 when Alessandro Michele, the then creative director relaunched Gucci Beauty, introducing lipsticks in fun floral packaging and gold detailing.
The brand campaign that launched the lipsticks was quite iconic too, as it featured a model with crooked teeth - a departure from the gleaming white teeth that we've been so accustomed to seeing in beauty media. Gucci has also recently launched foundation and nail paint.
Hermès
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
THE GOODNESS OF GHEE
What: The Pure Cow Ghee range for babies with sensitive skin from Himalaya Babycare
Hello Hyderabad!
The Kaftan Company makes its debut in Hyderabad with a physical store
A COSMIC CULINARY JOURNEY
Located in the vibrant heart of Kolkata, That Place Bowl & Bar aims to be something out of the ordinary
BIG ON THE SCREEN
Writer-director INDIRA DHAR is no newcomer to international film festivals, but a standing ovation at Cannes for her latest film was an unforgettable experience. She talks to Shraddha Kamdar about the inspiration, her love for films and more
COMMAND RESPECT EFFORTLESSLY
Try these strategies if you hate not being taken seriously.
FIND CALM IN CHAOS
Deal with difficult situations using the principles of stoicism.
GREENER IN THE CUP
Samiksha Bhowmik details why a cup of matcha needs to be part of your diet
THE BEST OF TWO VIBRANT WORLDS
LYLA, in Mumbai's BKC, seamlessly blends Central American vibrancy with Californian flair
A Melange Of the Middle East & Indian Spices
Bringing contemporary twists to tradition, MERCHANT & ME is a youthful urban space for cuisine and cocktails in Pune
10 REASONS WHY SEYCHELLES COULD BE YOUR DREAM DESTINATION
Seychelles hits all the high notes on the romance roster whether you're on honeymoon or a love break.