Akshath Plots India Tour on the Back of Hit Song 'Nadaaniyan'

Mumbai artist's breezy love song took over streaming charts and short-video platforms

- ANURAG TAGAT

Just about two months since the release of his song “Nadaaniyan,” Mumbai artist Akshath Acharya (who goes by his first name as an artist) still finds it difficult to process that the song has been streamed over 25 million times across Spotify and YouTube. It’s also been used extensively over Reels and became the most Shazamed song in the country for a while.

Akshath anticipated some success once an early teaser for the song in May itself garnered 3.5 million views and calls to release the full version. He says in an email interview, “I along with my team just put our heads down and kept working day in and out to make sure we built on the momentum and gave our best, in just a month we were the Number One viral song in India, Pakistan, U.A.E. and globally on Spotify. This validation is truly inspiring for me to work even harder and become the best version of myself for my community and everyone who has shown so much support all around.”