DESIGNING DOCTOR WHO
SFX UK|March 2024
DAN MAY AND ERICA MCEWAN OF WORLDBUILDING DESIGN STUDIO PAINTING PRACTICE SHARE THE VISUAL SECRETS OF "THE STAR BEAST" AND "WILD BLUE YONDER"
NICK SETCHFIELD
DESIGNING DOCTOR WHO

Erica McEwan, Creative Director and Graphics Art Director: One of our founders, Joel Collins, is also an exec on Doctor Who. We have a good relationship with Bad Wolf after previous productions like His Dark Materials and they came to us to find a way to keep the magic of Doctor Who and bring it into a new chapter, with the visual storytelling that we do so well. They wanted to take it to a new level.

Another reason the producers were interested in getting us onboard was our traditional relationship between the art department and VFX. We have a digital art department, which is quite a unique thing in terms of design companies.

Dan May, co-founder and VFX Supervisor: Just because of the nature of the show it spans lots of worlds. It’s kind of fun sci-fi without taking itself too seriously, and having done His Dark Materials, which takes itself very seriously, I was quite up for something a little more playful and fun!

THE MEEP 

Dan: The alley picture [below] was the final illustration, where Russell said, “Oh, that’s the Meep!” It was done by Raf Martin, who’s one of our full-time art directors, and he loves getting into the anatomy of a creature, in a quite granular way.

We were given free rein at the beginning. We looked at the [original Doctor Who Weekly comic strip] and said, “Yes, we could do exactly that – but what else could we do?” With most illustrators, to get the best results, you do need to give people a bit of creative freedom, otherwise it can become quite limiting.

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