LOREN
Female Singapore|January - February 2023
With a sound and look reminiscent of some of the most celebrated indie musicians from the 2000s, LØREN is the musical genius fueling an emo rock and roll revolution in the land of happy, shiny K-pop. Here is an up close and personal session with this post-punk prince from South Korea in his first cover story and fashion editorial with a Singapore magazine.
NOELLE LOH
LOREN

On the South Korean musician LØREN's Spotify playlist while he was on set with Female for this shoot: Tyler The Creator's infectious See You Again featuring Kali Uchis (the only R&B-inflected track that we would hear for the day); a tinge of Red Hot Chilli Peppers; '90s Radiohead; lots of Nirvana from an even earlier time; and lots of The Strokes. It might seem surprising for someone whose repertoire includes composing and arranging the mean G-Dragon rap Bullsh*t; and penning the lyrics for not one, but three of Blackpink's mega-hits, including the jaunty, EDM-laced Lovesick Girls. However, one can say that the 27-year-old is something of a musical prodigy who isn't bound by labels.

Signed to THEBLACKLABEL - the South Korean entertainment company founded by the influential Teddy Park he's a multi-instrumentalist who's known to compose, write, record and produce all of his music himself. So far, he's released three singles: all guitar-heavy, emo-slash-indie rock ditties that are in a mix of English and Korean, and reflect his love for the music genre so synonymous with the '90s and 2000s.

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