In the world of independent businesses, adaptability is a lifeline. Just ask Fern Teo (preferred pronouns: they/them), a 26-year-old who bravely launched Shrub in October 2022 – right when the Covid-19 pandemic was raging.
Occupying their grandparents’ cosy old locksmith store on the ground oor of Golden Mile Tower, Shrub oozes neighbourly conviviality and a quirky, underground charm. With its ever-changing inventory numbering between 100 and 200 items at any one time, it’s a treasure trove of eclectic wares and tchotchkes designed by local and international creatives that has drawn a cult following among the artistic community and Gen Zers in Singapore.
Close to two years on, though, the reality of running a DIY-spirited business has sunk in. Teo admits the operation has yet to turn a pro t. “It’s all about day-to-day survival month to month,” they tell us. But quitting is out of the question. Says Teo: “If Shrub can prove its sustainability as a business, it might inspire others in Singapore’s creative community to pursue their passions full-time. Many local artists we collaborate with juggle day jobs and I want to demonstrate that pursuing what you love can be a viable career choice here. It’s both a personal and communal aspiration.”
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GOOD VIBES
EVERY YEAR, CHANEL PICKS A PLACE ON THE WORLD MAP NOT ONLY TO INSPIRE, BUT ALSO TO SHOWCASE ITS ANNUAL CRUISE COLLECTION (IT’S A TRADITION THAT’S ROOTED IN THE MAISON’S EARLY YEARS WHEN COCO CHANEL PRESENTED A LINE OUTSIDE OF THE USUAL FASHION CALENDAR TO INCITE WANDERLUST FOR TOASTIER, MORE PICTURE-PERFECT CLIMES DURING THE WINTER MONTHS). THE LATEST DESTINATION: VIBRANT MARSEILLE – THE FRENCH CITY THAT RECEIVES THE MOST SUNSHINE; HOME TO AN ECLECTIC REPERTOIRE OF CULTURAL INSTITUTIONS AND LANDMARKS; AND A MAGNET FOR EMERGING CREATIVES WITH ITS MIX OF GRIT AND GLAMOUR, LAND AND SEA, AND YOUTHFUL BOHEMIAN ENERGY. THE RESULTS? A COLLECTION THAT MAKES US WANT TO LET LOOSE AND DANCE. NOELLE LOH REPORTS FROM THE PHOCAEAN CITY.
THE PARTY EDIT
Club-appropriate hits from the Resort 2025 collections
THE VIPS
SOME OF THE 17 PEOPLE SPOTLIGHTED ACROSS THE NEXT 26 PAGES HAVE BEEN IN THE NIGHTLIFE BUSINESS WAY BEFORE THE COVID-19 PANDEMIC DECADES EVEN. OTHERS LESS, BUT HAVE BEEN FOR MUCH OF THEIR LIVES DEEP INTO MUSIC, VIBING IT OUT ON DANCE FLOORS AND MAKING SURE EVERYONE AROUND HAS A HELLUVA GOOD TIME. THEIR ENDEAVOURS RANGE FROM A MODEST NEIGHBOURHOOD BAR TO CONGLOMERATE-BACKED, MULTI-CONCEPT SPACES AND A MULTIFARIOUS NETWORK OF POP-UP PARTIES, ALL OF WHICH HAVE BEEN MAKING AN EXTRA-LOUD SPLASH IN THE PAST YEAR. WHAT ELSE THEY ALL HAVE IN COMMON: THEY'RE RETHINKING AND RESHAPING PARTY CULTURE FOR THE FUTURE - OR, TO PARAPHRASE CHARLI XCX, THEY'RE BUMPIN' IT. KENG YANG SHUEN AND NOELLE LOH PUT THE CAMERA FLASH ON.
THE NIGHTS
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THE SOUNDS
THEY'RE ALL UNDER 30, MOSTLY SELF-TAUGHT AND EMERGED PROFESSIONALLY ONLY AFTER THE COVID-19 PANDEMIC. MOST DON'T EVEN HAVE A REGULAR GIG (YOU'D HAVE TO CHECK THEIR INSTAGRAM ACCOUNTS TO FIND OUT WHEN NEXT THEY'LL BE PERFORMING), BUT DON'T YOU DARE CALL THEM BEDROOM DJS. KENG YANG SHUEN SPOTLIGHTS SEVEN EMERGING SINGAPORE-BASED MUSIC SELECTORS AND MIX MASTERS WHO'VE BEEN TEARING UP DANCE FLOORS IN THE PAST YEAR AND SHOULD BE TAKEN VERY SERIOUSLY.
SHE CALLS THE SHOTS
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A Not So Common Scent
For the first time, the singular house of Hermes has launched a chypre perfume fragrance type known for its complexity and dualistic nature a that comes in a first-of-its-kind bottle, no less. Keng Yang Shuen finds out more about Barenia, Hermes's latest scent that hit stores recently, from the brand's in-house perfumer Christine Nagel.
Strange Love
The six names in this story create wildly different works that tend to blur the boundaries among disparate disciplines. All have little in common except one thing: a certain wondrousness and sense of curiosity that inspire audiences to look at familiar things anew. Keng Yang Shuen reports.
The artist
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spirited away
Collaborations with the art world have become a trusted way of injecting novelty into fashion.