Ralph Lauren’s Pink Pony Initiative

Initiative Campaign

Ralph Lauren for the Pink Pony Initiative! Ralph Lauren marks 22 years in the fight against Cancer. For over more than two decades, Ralph Lauren has been a leader in the fight against cancer.

In support of this year’s campaign, the Company will donate 100% of the purchase price from the sale of the new Pink Pony Oxford Shirt and Pink Pony Fleece Hoodie and 25% of the purchase price from the sale of the new Pink Pony Cashmere Hoodie, as well as select Polo classics in a pink colorway, to the Pink Pony Fund or to a network of international cancer charities; within India the proceeds benefit Mania foundation. The items will be available in October in selected Ralph Lauren retail stores in Delhi and on The Collective.

When someone we love has cancer, we are all affected—husbands, wives, mothers and fathers, sisters, brothers, and friends. This is our effort in the fight against cancer.” - Ralph Lauren.

For more than two decades, Ralph Lauren has been a leader in the fight against cancer. The Pink Pony Initiative, the Company’s global philanthropic program dedicated to cancer care and prevention, supports programs for research, screenings, early diagnosis, treatment, education and patient navigation. This year’s campaign builds upon the Company’s continued commitment to raising awareness and funds around the cause, with donations raised from the annual Pink Pony product collections benefitting the Pink Pony Fund of The Ralph Lauren Corporate Foundation, as well as an international network of cancer charities.