Which Seasonings and Flavors Play an Important Role in Snacks in India?
Food Marketing & Technology - India|December 2022
India is a land of spices and flavors. These spices and flavors make its dishes delicious and unique.
Mohini Nitturkar
Which Seasonings and Flavors Play an Important Role in Snacks in India?

Spices have always been an important part of seasoning in foods throughout the world. Indian food has a huge application of herbs and spices, like chillies, asafoetida, pepper which are also used as food flavors and enhancers.

Seasonings refer to salt, pepper, acids (like lemon juice) which are added to food to enhance flavor. So, a seasoning can be sweet, savory, or acidic. Seasonings intensify the food's natural flavor without changing its base taste and cannot be tasted in the food when used in proper amounts. Flavors or flavorings are ingredients that modify or change the base taste of the food products. Examples of flavorings are herbs, spices, garlic, onion, ginger, etc.

Seasonings and flavors are used in many processed food sectors, like ready meals, savory, sauces, dressings, snacks, etc. Savory and Snacks sector is the major user of seasonings and flavors. The variety of flavors available in the Indian Snack Market range from Indian Traditional flavors to western flavors.

The Indian Snacks sector is categorised as chips, extruded snacks, namkeens, nachos and others, with namkeens having highest market share compared to other segments. Namkeens mostly make use of seasonings and chips, extruded snacks, and nachos use flavors.

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