GREG SMART CEO OF VENCASA
Five years ago, Vencasa rose from its humble origin as a healthcare importer and distributor into a retail brand with 11 showrooms and two Pillow Bar kiosks, supplying the local market with one of the best sleep brands on the globe.
What are the latest innovations in sleep? Tech enhanced bedding: our range of linens and mattress covers incorporate technology, such as Outlast, which regulates body temperature. Adjustable bed systems are evolving too. These provide relief from many sleep prohibitive disorders such as snoring, sleep apnoea and congestion. We are about to launch a sleep system that links to an app that can detect issues, such as snoring, during the night. The bed system will then automatically adjust in response.
Name your favourite product? The Magnistretch mattress from Italy, which stretches your back while you sleep. The patented design offers subtle traction towards either end of the mattress – ideal for those who suffer from back issues or morning stiffness.
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