THE DEFINING MARK of a fashion house lies in its iconography, an unspoken understanding amongst fashion enthusiasts. Iconography builds a brand and, with every passing season, the only constant change lies in its rendition. To see how every creative force behind each maison defines and redefines the house’s icon is what makes fashion exciting. Sometimes, they hit the mark; other times, the arrow lands completely out of bounds; but the revolutionary ones are the experimentals.
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