BOTTEGA VENETA HAS LAUNCHED its Lunar New Year campaign, brought to life by a gorgeous brand film titled The First Sunrise With You. Directed by Chinese director and writer Jess Jing Zou, the film celebrates the first sunrise of the year, showing different characters welcoming the dawn in a variety of panoramic settings, and stars Shu Qi.
The film celebrates exclusive designs for the Chinese New Year capsule collection, including Andiamo, Sardine, Orbit sneakers, and a bespoke Jodie with dragon-tail handle.
One of the items in that collection that stands out in The First Sunrise With You are the Orbit sneakers, which come in shades of red and orange to commemorate the occasion. Within the Augustman editorial team, there are differing opinions on the sneakers. But with Dual Perspectives, we strive for balanced perspectives on some of the hottest drops in the world of fashion.
HE SAYS
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