Here comes the... band
Brunch|December 02, 2023
Indie artistes are playing at wedding ceremonies.Three musicians discuss what it takes to cater to the shaadi crowd
Karishma Kuenzang
Here comes the... band
 

What to wear to an indie-music gig? How about a sequinned lehenga, embroidered achkan, or white lace ballgown? At sangeets, receptions, and other wedding events, many couples are swapping generic DJ music for performances by their favorite indie bands.

For guests, it's a chance to hear live original music in addition to the usual Tu Mera Hero and Bole Chudiyaan. For performers, it's a way to fill the fallow months between gigs and festivals, find new audiences, and make some money. No, it not being a sell-out. Think of it catering to an untapped market that demands just a few tweaks.

"At any celebratory gathering, people want to hear their personal favourites: Sing-along anthems and award-winning dance numbers," says drummer Naman Datta, 34, who has been playing professionally with multiple ensembles since 2015.

The gathering defines the music requests, Datta says. "Friends and family call for a mix of English and Hindi numbers, youngsters ask for Sufi and Punjabi tracks, seasoned listeners end up calling a band that does indie covers."

They're playing your song

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM BRUNCHView all
Fit Check? Look Behind You
Brunch

Fit Check? Look Behind You

In gyms, someone is always filming. We are all in the frame without meaning to be. Is privacy at odds with fitness goals? Is consent even possible with all those mirrors?

time-read
2 mins  |
November 23, 2024
Avantika Dassani
Brunch

Avantika Dassani

Actor, @AvantikaDassani

time-read
1 min  |
November 23, 2024
Keep your i on this BMW
Brunch

Keep your i on this BMW

The brand's beloved sedan has now gone electric. The i5 M60 has a sci-fi roar and razor-sharp graphics. It's worth the hype

time-read
2 mins  |
November 23, 2024
Why adapt when you can evolve?
Brunch

Why adapt when you can evolve?

Sometimes, the movie or show does it better than the book it is based on. Here's when to stream not flip

time-read
2 mins  |
November 23, 2024
Sharp edges, blunt words
Brunch

Sharp edges, blunt words

British chef Heston Blumenthal has gone public about his struggle with ADHD and bipolar syndrome. He hopes it calms kitchens down. It's hot in there already

time-read
3 mins  |
November 23, 2024
The suitable boy
Brunch

The suitable boy

He's played lovers, taxi drivers, street rats and rich brats. He's redefining what it means to be the token Brown boy on set. But would he be on a reality show? Ishaan Khatter tells us why he's a career chameleon and how he got here

time-read
4 mins  |
November 23, 2024
Stay stylish in your cubicle
Brunch

Stay stylish in your cubicle

Everyone's back at the office. Covid flexibilities are long forgotten. But being comfortable is still key. So, what are we wearing to work?

time-read
2 mins  |
November 23, 2024
Hey, I found you online
Brunch

Hey, I found you online

Baby pics, emo selfies, old tweets outing the ex. If it makes you cringe, it makes HR departments do too. Here's how to clean up your digital footprint

time-read
3 mins  |
November 23, 2024
Is It Scrolling Or Screening?
Brunch

Is It Scrolling Or Screening?

Being on the phone while the TV plays is the new normal. Just don't do it when there's company. A case for what it means to be present

time-read
2 mins  |
November 16, 2024
This week, we're...
Brunch

This week, we're...

Preferring the spinoff.

time-read
2 mins  |
November 16, 2024