People perceive beauty differently and with time, their definition of the term also evolves—from a thing on the outside to a more from-the-within concept. The same holds true for three very beautiful women from cinema—Kareena Kapoor Khan, Kiara Advani, and Suhana Khan—each of who represents a unique version of beauty. Little wonder, Tira, in its vision of being the leading beauty destination for accessible yet aspirational beauty, got them together to be the faces of its first-ever campaign #ForEveryYou.
In an exclusive chat with Bazaar India, the trio celebrated the role of beauty and shared details on their go-to beauty products, their beauty icons, the things about beauty that their job taught them, and more.
Harper’s Bazaar: What do you want to represent through this campaign?
Kareena Kapoor Khan: “Tira stands on the fundamentals of being true to yourself. I resonate with this because I have also always lived by it.”
Kiara Advani: “For me, beauty has always been about self-expression and self-love. I loved that one of Tira’s core pillars is about allowing people to tread on the journey of self-exploration and reminds them to embrace their own unique version of beauty.”
Suhana Khan: “I am thrilled to work with a brand that challenges the traditional meaning of beauty and focuses on the whole “you do you” mindset. At Tira, there are no rules and everything is about finding your own version of what is beautiful.”
HB: What were the very first things that you learnt about beauty in the film industry?
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