CLASS OF 2024
Her World Singapore|July 2024
Being a woman in STEM (Science, Technology, Engineering and Mathematics) can often mean being the lone female voice in meetings, or the unintentional target of unconscious biases.
Cheryl Lai-Lim & Karishma Tulsidas
CLASS OF 2024

For the second year of our Her World Mentorship Programme, we want to empower young women by providing them the tools, guidance, and support needed to break down these barriers and overcome limiting beliefs. Nine exceptional mentors – each with a wealth of experience and expertise – tell us why they are passionate about giving back and share the wisdom they’ve gleaned throughout their careers.

Breaking barriers in beauty

JESSICA FUN Managing director, Shiseido Singapore

Thirty-four years ago, Jessica Fun joined Shiseido as a fresh graduate. Climbing through the ranks and having the opportunity to experience multiple roles within the company gave Jessica a holistic perspective on building a cosmetics empire in Asia.

Her hard work paid off: In 2017, she made history by becoming the first local managing director for Shiseido Singapore, a role typically held by a Japanese. In 34 years, she’s had her fair share of achievements, but she believes the three that stand out include launching the first Cle de Peau Beaute boutique in Singapore, transforming Shiseido Singapore’s business performance and return to profitability, and lastly, building a powerful, productive and efficient team.

Having been lucky enough to have mentors throughout her career helping her navigate the industry-specific and soft challenges, she believes in the power of mentorship.

“Mentors and friends provide not just wise counsel, but also a great help in small and seemingly unimportant things we are missing. They provide the advantage of their experience, which almost removes the learning curve and allows us to avoid unnecessary mistakes. However, the full effect of mentorship can only be felt when we leave the door open for learning and self-reflection,” she says.

What excites you the most about being a mentor?

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