Since their debut in 2022, K-pop powerhouse Newjeans has been dominating the charts – including major US Billboard charts – with hits such as OMG and Super Shy. The group made a comeback in May this year with the track How Sweet.
Underscoring the girl group’s explosive popularity, Newjeans member Haerin was announced as a house ambassador for Dior in 2023. This partnership sees the K-pop star representing the brand’s jewellery, fashion, and beauty lines, showcasing her multifaceted talent and undeniable influence.
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